GOWI Agency
Winning Commercial Contracts & High-End Rewires
Case Study: Electrical Contractor

Winning Commercial Contracts & High-End Rewires

Moving from small domestic repairs to large-scale commercial tenders and full house rewires.

+30%
Avg Job Value
4 Won
Comm. Contracts
+300%
Web Traffic

Project Details

Client
Electrical Contractor
Services
brandingweb designwebsite rebuilds

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The Challenge

A highly skilled electrician was stuck doing small domestic jobs—changing sockets and light fittings. He wanted to move into high-value house rewires and commercial testing (EICR) but his existing website looked DIY and didn't instill confidence in larger clients.

The Solution

We created a premium brand identity that looked established and professional. The new website focused heavily on safety, accreditation, and case studies of larger projects. We built specific landing pages for 'Commercial Electrical Testing' and 'Full House Rewires' to filter out the small 'handyman' type jobs.

  • Trust-Based DesignProminent display of NICEIC accreditation and safety certifications.
  • Commercial Landing PagesDedicated sections for landlords and business owners.
  • Project GalleryHigh-quality portfolio showing neat, complex distribution board installations.

The Result

The business secured a contract with a local estate agent for all their EICR work within 3 months of launch. They now turn away small jobs and focus exclusively on rewires and commercial testing, increasing their profitability by 40%.