Project Details
Client
Emergency Locksmith
Services
local seogoogle ads
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Get a QuoteThe Challenge
In the locksmith game, if you aren't in the top 3 on Google Maps, you don't exist. This client was on page 2 and getting zero calls.
The Solution
We executed a rapid 'Citation and Verification' strategy. We standardised their NAP (Name, Address, Phone) across 50+ local directories. We set up an optimized Google Ads campaign with a 'Click to Call' only strategy for mobile users.
- Click-to-CallAds that dial the number immediately when clicked.
- Citation CleanupFixing address inconsistencies across the web.
- 24/7 BiddingAdjusting ad bids for night-time emergency rates.
The Result
The phone started ringing within 24 hours of the ads going live. Organic map rankings followed 6 weeks later. The business has now hired a second van to cover the night shift.